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Agoda

Various brand and art direction projects for Agoda –including Homes Japan and the prestigious Gold Circle Awards.

DESIGN LEAD, ART DIRECTION, EXPERIENTIAL 

Illustration for print collateral and physical spaces, designed by Tintin.

Illustration for print collateral and physical spaces, designed by Tintin.

ABOUT

From recruitment events to annual property awards worldwide, Agoda produced a substantial consumer-facing presence independent from the digital product. A small group designers was tasked with scaling these events along with the partnerships and client-services teams.

 

Gold Circle Awards

Profile views for awards proposal.

3D rendering for award shape and proportions.

3D rendering for award shape and proportions.

Proposal for the Agoda Gold Circle award, an recognition issued to top partner hotels. The award sought to symbolize a community of properties that demonstrated excellence while echoing a circle, one of the most recognizable brand elements.

The award is issued to over 2,800 properties worldwide annually.

 

Homes

In 2017, Agoda expanded their business to provide non-hotel accommodations. The product was launched and tested in Japan, a market for which the brand team developed a specific identity and messaging.

 

Elsewhere

Other brand efforts go into some of the dozen events that Agoda hosts on a quarterly basis, the image below depicts a booth used at a tech recruiting event in Novosibirsk.

Dev recruitment booth used in Novosibirsk.

Dev recruitment booth used in Novosibirsk.

 

Credits: Tintin, Designer / Jeremy Hsu, Industrial Design & 3D Modeling / Nanmulti, Animation

 

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